Facebook for Business e-Learning

Facebook for Business e-Learning

Facebook for Business e-Learning

Facebook is the world’s largest social network. With over a billion users it’s very likely that a proportion of your target customer audience will have a Facebook account. In the ‘Social Media for Business’ course you’ll have been encouraged to research and investigate the preferred social media platforms used by your target audience, so you should have a good idea at this point if Facebook is one of the right platforms for you.

Using Facebook in your business is about providing an effective means for your customers to interact with you and connect their friends to your business. Recommendation is the most powerful way a potential customer can be connected to a business, particularly when it’s being recommended by a friend. So if you know that a trusted friend likes a particular brand, you’re much more likely to engage with that brand.

Facebook is essentially a platform designed to facilitate social interaction between people with whom you’ve already established some mutual recognition.

Who should complete this course

  • Anyone wishing to promote on Facebook

Course syllabus

  • An Introduction to Facebook
  • Setting up a Facebook Brand Page
  • Administrating your Facebook Brand Page
  • Adding Content to your Brand Page
  • Custom Applications
  • Getting People to your Brand Page
  • Facebook Advertising
  • Getting Website Traffic from Facebook

Course duration

  • With this on-line course you can stop and restart your learning to suit your time constraints
  • 80 minutes (Note: This is based on the amount of video content shown and is rounded off. It does not account in any way for loading time or thinking time on the questions)
  • Please note you will need a 3Mb+ internet enabled device (e.g. computer, laptop, tablet or smart-phone) to study this course, which is Windows7 or MAC OSX10.8+ with Flash Player 10+

Course costs

Assessment

  • The course consists of eight modules with questions at the end
  • You are given the chance to review all your answers at the end of each module before final submission and you will be given 3 attempts at each module to achieve a pass
  • On successful completion of the course, you will be able to download your certificate to print immediately
  • This course is approved by CPD
    (Our CPD approved courses are owned by VideoTile Learning Ltd and are distributed under licence)

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